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JAY Asavabenya
Adda: Two Density
Commercial advertisement
Service
DIrectorial, Animation
Client
Adda
Year
2021
"Two Density" is a short commercial animation commissioned by ADDA Footwear. The film portrays an abstract depiction of the unique manufacturing process, capturing the concept of two distinct materials merging into one product.
The narrative follows the journey of two plastic particles of different density, from creation to formation. The animation is intended for advertisement on social media, with plans for television application in the future.
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